After spending over 15 years laying West Africa's fiber infrastructure, Suburban (Nigeria's largest provider of telecom services) wanted to launch a top-of-the-line Internet, VOIP, on-demand, live TV, mobile, and streaming service using it. I led a team at Elevate to explore its potential and design their new suite of apps.
The team spent a lot of time with Legend, as well as their app development partner, exploring and refining the functionality of the app.
Since we had designed Legend's visual identity and had a solid base to pull from, we were able to build out a set of over 100 custom icons cohesive with the overarching brand.
Due to usage patterns in Africa, the apps were designed for iOS, Android, and Windows Mobile. Each version of the app follows specific OS usage patterns while still holding together as a suite.
I optimized the app's design for native TV interactions. Significant changes included D-pad support as well as adjustments for viewing distance, screen size, and hierarchical navigation without touchscreen-style menu functionality.